Rebranding the release service

[Nate Graham]

On 2/15/21 6:01 AM, Jonathan Riddell wrote:
> Here at KDE we've always struggled a bit with branding and the 
> announcement of formats for the bunch of releases that was originally 
> "KDE" then "KDE SC" then "KDE Applications" and at Akademy 2019 we 
> decided to debrand it and make it a release service with lots of 
> different stuff in it.  We had monthly update announcements that 
> included those releases on the months when they happened and otherwise 
> included everything else released over the past month.  But the format 
> doesn't seem to have caught on by various metrics.  So the promo group 
> had some chat about different formats you can read at 
> https://phabricator.kde.org/T14091 <https://phabricator.kde.org/T14091>
> 
> Currently the plan is to reband it probably with the name KDE Gear.   
> That gets released every 4 months (same as currently) with a big 
> announcement for it and everything in it.  It's still a collection of 
> apps and supporting libraries with no connection to each other except 
> they happen to be KDE projects which don't want to do their own release 
> work.  Then every 4 months on the months between times we have an update 
> article highlighting all the other stuff that has been released by KDE.  
> The bugfix releases for KDE Gear happen monthly as currently and only 
> have a minimal announcement.
> 
> We hope this format will get some more traction with engagement from 
> outside press and social media buzz.  Any comments welcome.

+1, I think this makes sense. I like "KDE Gear". It's short and sweet 
and suggestive, but not descriptive.

Nate