[kdenlive] Kdenlive website and brand logo?

Fri Mar 4 22:13:02 UTC 2016

Hey all,

This is certainly a most excellent discussion. A lot of valid points 
from everyone.
@Farid, you and the others are right about the film strip look. A film 
strip will always have the connotation with movies and motion pictures, 
but I think a more modern symbol for Kdenlive in this Digital Age would 
be much more appropriate. :)

@Sam, thanks for sending that link to comparative logos, both 
professional and not. When I saw the one with a winking clapperboard... 
I almost lost all faith in humanity and threw myself off a cliff. 
Luckily, the more polished ones gave me reason to live again. The 
wikipedia certainly says something about community. While I think it's a 
huge advantage, my opinion would be to have the heart of Kdenlive's 
purpose reflected in the brand symbol: A powerful video editor to match 
the quality and performance of other NLE's in the typical Hollywood 
filmmaking industry. There are a lot of strengths Kdenlive has -- maybe 
there can be a graphic similar to what you're talking about on the 
upcoming website?

@Evert, I agree with all the advantages; that's why Kdenlive rocks! The 
prism idea would be an interesting one to bring to conceptually bring to 
life. Maybe make a draft of the idea for us to see? Ironically, I made a 
proposal myself that, conceptually, sounds similar to what you're 
describing.

@Harald, I agree with your thoughts -- I don't like the idea of a 
"rewind" graphic of any nature at the heart of a video editor brand logo 
at all. I also think the "K" has been way over-used on all KDE products. 
I get it... it's linking the software product with the "K-ness" of the 
KDE enterprise... but... eh *shrugs shoulders*.

Alright, put your Critic Caps on now! Farid, I think you had a solid 
concept to work from. I just finished a brand logo proposal as well, 
taking into consideration Farid's layout, Sam's example of other 
Industry professional brand logos, and JB's, Sam's, and Evert's 
feedback. (JB, really appreciated your feedback as the leader of this 
project; we all know you're super busy, and definitely respect your 
time, but everything helps!) I also stuck to the primary colors of the 
new Breeze icon for Kdenlive: blue, red, and black (They're a nice 
blend). I also tried to make it a design that could be easily made into 
a flat-colored or alternatively-styled counterpart, in the event that it 
would need to fit a certain icon style. This would effectively unify the 
brand logo and app icons, I believe.

Alright, enough talk. Here it is: 
https://www.dropbox.com/s/cirl51m57mi3ia1/kdenlive%20brand%20logo%20v2.png?dl=0. 
Font wasn't part of the official proposal, but I figured it looked 
better to have something in there.

Let the critiques begin. :)

Thanks all,
Jesse

On 03/04/2016 01:49 PM, kdenlive-request at kde.org wrote:
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>     1. Re:  Kdenlive website and brand logo? (Sam Muirhead)
>     2. Re:  Kdenlive website and brand logo? (Evert Vorster)
>     3.  Problem with new keyframe import (Harald Albrecht)
>     4. Re:  Problem with new keyframe import (Jean-Baptiste Mardelle)
>     5. Re:  Problem with new keyframe import (Harald Albrecht)
>     6. Re:  Problem with new keyframe import (Jean-Baptiste Mardelle)
>
>
> ----------------------------------------------------------------------
>
> Message: 1
> Date: Fri, 4 Mar 2016 12:13:31 +0000 (GMT)
> From: Sam Muirhead <sam at cameralibre.cc>
> To: Kdenlive <kdenlive at kde.org>
> Subject: Re: [kdenlive] Kdenlive website and brand logo?
> Message-ID: <KC0Y02c--3-0 at cameralibre.cc>
> Content-Type: text/plain; charset="utf-8"
>
> Just one more thing when talking about logos:
>
> As the leading professional open source NLE, the open nature of Kdenlive
> could perhaps be a useful point of difference if we were to place it on the
> right side of that pro vs amateur image
> (http://www.cameralibre.cc/wp-content/uploads/amateur-vs-pro.png).
> It's not just 'a professional video editor', it's 'a Free/Libre Open Source
> professional video editor'.
>   
> The advantage of Kdenlive over AVID or Final Cut etc is that you can modify
> it, understand it, be involved in its development and perhaps use it in
> unusual ways which proprietary software might not let you.
> So some element of adaptability, modularity, transparency, community or
> openness would be great to subtly incorporate in a logo.
> A good example of this is the Wikipedia
> logo(https://en.wikipedia.org/wiki/Wikipedia_logo), which shows its
> international global community, and invites you to help complete the puzzle.
> I don't know if this is helpful (and I don't think Wikipedia's style suits
> Kdenlive!) but it's just one more conceptual layer to consider.
>
> ----Sam Muirhead
> Open Source / Video
> http://cameralibre.cc
> http://openitagency.eu
> https://OSCEdays.org
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> ------------------------------
>
> Message: 2
> Date: Fri, 4 Mar 2016 14:53:23 +0200
> From: Evert Vorster <evorster at gmail.com>
> To: Sam Muirhead <sam at cameralibre.cc>
> Cc: Kdenlive <kdenlive at kde.org>
> Subject: Re: [kdenlive] Kdenlive website and brand logo?
> Message-ID:
> 	<CAER78vQm2Zvhu5-hy7pWK--9MADr=1hnM=xkaT+-BAUGaf3sdw at mail.gmail.com>
> Content-Type: text/plain; charset="utf-8"
>
> My 2c....
>
> You will have to go far to find another editor that allows you to edit in
> as many formats, even the paid versions. (I almost said while mixing frame
> rates, but there are still a few feature killer bugs open on that one)
>
> Sooo, I also like the idea of loads of ideas, things, video, audio and
> pictures all coming together, so, I thought of a prism combining light,
> with a dark background, and shadows of all the video formats logos embossed
> in the background... The prism can be rotated to look like a play button,
> too.
>
> :)
>
> On 4 March 2016 at 14:13, Sam Muirhead <sam at cameralibre.cc> wrote:
>
>> Just one more thing when talking about logos:
>>
>> As the leading professional open source NLE, the open nature of Kdenlive
>> could perhaps be a useful point of difference if we were to place it on the
>> right side of that pro vs amateur image (
>> http://www.cameralibre.cc/wp-content/uploads/amateur-vs-pro.png).
>> It's not just 'a professional video editor', it's 'a Free/Libre Open
>> Source professional video editor'.
>>
>> The advantage of Kdenlive over AVID or Final Cut etc is that you can
>> modify it, understand it, be involved in its development and perhaps use it
>> in unusual ways which proprietary software might not let you.
>> So some element of adaptability, modularity, transparency, community or
>> openness would be great to subtly incorporate in a logo.
>> A good example of this is the Wikipedia logo(
>> https://en.wikipedia.org/wiki/Wikipedia_logo), which shows its
>> international global community, and invites you to help complete the puzzle.
>> I don't know if this is helpful (and I don't think Wikipedia's style suits
>> Kdenlive!) but it's just one more conceptual layer to consider.
>>
>> ----
>> Sam Muirhead
>> Open Source / Video
>> http://cameralibre.cc
>> http://openitagency.eu
>> https://OSCEdays.org
>>
>> _______________________________________________
>> kdenlive mailing list
>> kdenlive at kde.org
>> https://mail.kde.org/mailman/listinfo/kdenlive
>>
>>
>