Rebranding the release service

Christoph Cullmann christoph at cullmann.io
Mon Feb 15 14:49:30 GMT 2021


On 2021-02-15 15:36, Nate Graham wrote:
> On 2/15/21 6:01 AM, Jonathan Riddell wrote:
>> Here at KDE we've always struggled a bit with branding and the 
>> announcement of formats for the bunch of releases that was originally 
>> "KDE" then "KDE SC" then "KDE Applications" and at Akademy 2019 we 
>> decided to debrand it and make it a release service with lots of 
>> different stuff in it.  We had monthly update announcements that 
>> included those releases on the months when they happened and otherwise 
>> included everything else released over the past month.  But the format 
>> doesn't seem to have caught on by various metrics.  So the promo group 
>> had some chat about different formats you can read at 
>> https://phabricator.kde.org/T14091 
>> <https://phabricator.kde.org/T14091>
>> 
>> Currently the plan is to reband it probably with the name KDE Gear.   
>> That gets released every 4 months (same as currently) with a big 
>> announcement for it and everything in it.  It's still a collection of 
>> apps and supporting libraries with no connection to each other except 
>> they happen to be KDE projects which don't want to do their own 
>> release work.  Then every 4 months on the months between times we have 
>> an update article highlighting all the other stuff that has been 
>> released by KDE.  The bugfix releases for KDE Gear happen monthly as 
>> currently and only have a minimal announcement.
>> 
>> We hope this format will get some more traction with engagement from 
>> outside press and social media buzz.  Any comments welcome.
> 
> +1, I think this makes sense. I like "KDE Gear". It's short and sweet
> and suggestive, but not descriptive.

+1, too

Greetings
Christoph

-- 
Ignorance is bliss...
https://cullmann.io | https://kate-editor.org



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